Peppers & Rogers Group Healthcare Webinar Series
Spring 2012

The healthcare world is in the midst of tremendous change. How can health insurers, pharma companies, providers, and other players keep up? With so much in flux in the healthcare industry, the one constant is consumers. Peppers & Rogers Group customer strategy experts share their healthcare expertise and insight in this webinar series, tackling issues like trustabiilty and social media, as well as sharing best practices from companies doing it right.

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Measuring the Value of Trust for Health Insurers - Hear Peppers & Rogers Group's Healthcare Practice present proprietary research findings that quantify trust as a critical capability for future success, and offer a plan to help move healthcare insurers to a new place of trust.

Navigating the Roadmap to Trustability - Peppers & Rogers Group experts build on research on the state of consumer trust in the healthcare industry, giving you the tools to build trust at your own company. This presentation will reveal the elements of the trustability platform, and show you how to tie trust-based activity to ROI.

Five Steps in Healthcare's Social Media Agenda - Peppers & Rogers Group has created a five-part agenda for establishing a social media practice that will allow payers, providers, pharma companies and others to do see real economic and relationship impact.

Case Study: Making the Consumer-centric Transformation - One health insurer chose not to sit idly by and watch the industry change around it. The organization's leadership wanted to stay ahead of the curve. Working with Peppers & Rogers Group, the company created a multi-pronged approach to transform its business to be healthier over the long term, with customer centricity at its core.