Peppers & Rogers Group combines a global perspective, deep expertise in customer strategy and decades of experience serving top companies. Read our latest insights and thought leadership on the customer economy.
Companies can outsmart their competition by taking the lead when it comes to being proactively trustworthy. I recently noticed a missed opportunity during an experience I had with my cable provider, Comcast.
Continue reading "Extreme Trust in Action: Comcast Misses an Opportunity" »
We are looking for examples of trustability shown by small- and medium-sized businesses. At Peppers & Rogers Group, our consulting practice primarily centers on larger companies, but there are a wide range of smaller firms that could benefit from establishing a reputation for trustability. Here are a couple of examples from our book Extreme Trust:
JetBlue is an example of a trustable company. The airline proactively refunds customers when it experiences long delays, in accordance with its Customer Bill of Rights. Both are examples of JetBlue's trustability. Watch the Peppers Unplugged video to learn more.
© 2010 Peppers & Rogers Group. All Rights Reserved.
