Changing the Channel:A New Approach to Multichannel Strategy in the Financial Services Industry It's important for financial services providers to evolve their business strategy to include channel management.more>
Telkom South Africa The telecommunications company fought churn and market saturation with a customer-centric approach, protecting the subscriber base while developing next-generation offerings. more>
Do You Have a Policy for That? Organizations without social media guidelines may find their employees embroiled in online brand-related catfights. The challenge is that conversations in the blogosphere are largely uncontrollable.more>
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